7 tips for recycling a story pitch that didn’t get picked up the first time (or maybe did)

If you have an interesting story happening at your campus but the first attempt to pitch it to the media didn’t work out, here are few ways to break your story into its component parts to spin a new pitch that might yield better results.

Serving leftovers: How to warm up your cold story pitch and make that press release look appetizing again

What was once so hot and tantalizing is now just cold and ready for the Trash Bin. I could be talking about dinner leftovers. But I’m really talking about how a journalist sees a story pitch from something that happened more than about a day ago.